Brand Big Data, an institute based on the big data system HIGGSTM, providing consultancy and marketing service for brands based on big data technology. Brand Big Data aims at building up applied big data algorithms justified by the characteristics of industries and brands using multi-channel uncontrolled data, then providing quantifiable, comprehensive, and accurate decision information to clients to avoid potential risks.  

The ability of data storage and data analysis is becoming the most critical strategic capability for business. The research of big data could be used widely in various realms of business, especially as a great support to the enterprise decision with the assistant of data. The services we offer are data for corporation background investigation, data for investigative due diligence investigation into person, data for digital marketing decision support, data for enterprise special service, financial data for risk management service, etc. At present, we are providing data service to companies and institutions including GEHC, China Unicom, PWC, WACOM, and Essence Securities. Brand Big Data has been developing rapidly since established, and has been interviewed by Sichuan Daily, Chengdu Business Daily, and Cosmetic Observer as special report.   

Brand Big Data was founded in Chengdu, and has branches in Beijing, Shanghai, and Hangzhou. The company is in cooperation with the Web Science Center of UESTC to establish China Joint Research Center of Big Data Service. This institution focuses on research based on big data quantitative analysis and personalized object data mining.